Going Global with Accor
Our relationship with Accor Middle East started with one video to celebrate 100K followers. The video reached 1 million+ views and thus began our global partnership with Accor.
We closely worked with the Accor MEA marketing team on different social media campaigns across Instagram, Facebook and Tiktok.
As the world opened post pandemic, the hospitality giant launched new hotels across the MEA region. We crafted the launch messaging and designed social media content to build awareness around the new hotels.
With such a diverse portfolio of hotels, each with their own unique selling point, Accor has identified a list of topical days relevant to their line of business. It was a great opportunity for us to think and design out-of-the-box content.
The campaign aimed at building awareness and getting sign ups for Accor’s loyalty program - Accor Live Limitless.
We engaged with Accor MEA beyond social media creatives. We creatively partnered with the brand to create Instagram Stickers. Working on the stickers, we were able to bring creative ideas and thoughts to life. What’s more, we took charge of execution and worked closely with the regional team and Giphy team. As of today, our stickers have helped the brand to generate awareness and engagement with over 8 million views.